New Era. New Salon.
New Image.

We are redefining the hair salon experience as we attract legions of new, loyal customers with our New Image Salon. Fantastic Sams is experiencing unprecedented growth, making now the best time ever to join our iconic brand.

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The New Fantastic Sams Image Is Changing the Haircut Industry

Sam Ross revolutionized the hair salon. Now, Fantastic Sams is doing it again.

In 1974, Sam Ross transformed the haircut industry when he brought the no-appointment, no-wait experience of a barbershop to the full-service hair salon. In shopping malls, strip centers and neighborhoods across the country, Sam’s idea took hold as millions of visitors flocked to Fantastic Sams for haircuts.

Now, after 40 years and almost 1,110 locations, Fantastic Sams is revolutionizing the haircut again with our New Image Salon, which delivers customers a high-end salon experience for a value price.

The New Image Salon design incorporates ultra-modern fixtures and lighting in a cool white, red and gray palette that showcases our Color Bar, a sleek station that lets each and every customer know we’re about far more than just a haircut. Fantastic Sams franchise owners who’ve rolled out the new concept have reported record-setting salon revenues and droves of new customers. The New Image Salon is even capturing the coveted 18- to 34-year-old millennial generation, which will continue to propel our brand’s unprecedented momentum in the $75 billion hair care industry.

An iconic brand for an iconic company

Fantastic Sams is one of the most iconic names in American hair salons, and in 2012, we became a part of Dessange International, the premium-luxury European salon chain. The core of what we do and who we are remains the same, but with Dessange International, Fantastic Sams has entered an unprecedented period of growth. Our year-over-year franchise sales are on track to increase as much as fivefold in 2016 and beyond.

Costs and Fees

Hair Salon Franchise Has Affordable Entry Point

Our value proposition is simple: Offer customers current styles at affordable prices in a stylish, contemporary and engaging atmosphere. Unlike discount haircut chains that cater to men on the go or kids after school, Fantastic Sams is a full-service salon, where Mom can get the latest color and style, Dad can get a wash and a cut, and Junior can get his first haircut.

This diversity of audience and offerings means our average ticket prices are much higher, creating larger margins for our franchise owners — and through a unique strategic alliance, owning a Fantastic Sams has never been easier. You can open your own Fantastic Sams salon for about $185,000 and take advantage of our industry-leading financing options. Here is a quick look at the startup costs.

Liquid Capital Required $70,000 (single salon)
Net-Worth Required $300,000 (single salon)
Total Investment $145,362 to $317,006
Franchise Fee (single salon) $30,000
Franchise Fee (3, 5 salons) $50,000, $70,000
Business Type Franchise
Financial Assistance Yes, Preferred Lending Program

A scalable, affordable and innovative business with an iconic brand, international leadership and one-of-a-kind financing comes along maybe once in a generation.

Welcome to Fantastic Sams.

Meet Our Franchisees

Sam Murray

“Other franchises are cutting salons. They have a few extra services, but those services are pretty minor in terms of what they provide. The guest service and training and development model that we have allows franchisees to come in and step into a full-service hair salon environment and be well-supported and stronger than what I’ve seen from competitors. As we have more services, we also offer more training and education for those services.”

John Prichard

"I never thought I'd own a hair salon. It was the furthest thing from my mind. But it made total sense, especially from an affordability standpoint. As it turned out, I didn't really need to have experience in the hair and beauty field. It probably would have helped me if I had, but it wasn't necessary."

Available Growth Markets

Many Markets are Available across the United States

From small-town corners of America to the most bustling metro centers, you’ll find Fantastic Sams. Our “sweet spots” are most often high-frequency shopping centers in densely populated, middle-income residential communities. These locations can provide franchise owners the best opportunities to thrive. From Weaverville, North Carolina (pop. 3,800) to Los Angeles, California (pop. 3.8 million), our simple, scalable business model draws generations of customers.

An instantly recognizable name with a hot new look, Fantastic Sams boasts almost 1,100 locations nationwide, with plenty of room for growth. Currently we’re especially excited about opportunities in Colorado, Georgia, Illinois, Michigan, New Mexico, Northern California, North Carolina, South Carolina and Texas. Beyond these states, there are still thousands of communities where a full-service, affordable salon is desperately needed.

Why Fantastic Sams Is a Great Investment

Our business is almost bulletproof, and the business world has noticed.

Among our awards:

  • No. 65, Entrepreneur magazine – Franchise 500, 2016. We’ve been on this prestigious ranking of the best franchise opportunities for several consecutive years.
  • No. 170, Franchise Times – Top 200, 2016. In addition, Fantastic Sams was included in the publication’s Top Personal Care franchise systems.
  • USA Today – 50 Top Franchises for Veterans, 2013. We offer a 25% discount on franchise fees for veterans who open multiple salons.
  • Franchise Gator – Top 100 Franchise List. Fantastic Sams consistently ranks among the top franchise opportunities.

Hair salons are big business, especially salons that offer color services in addition to haircuts. Demand for color services has been growing at more than 8% a year. Fantastic Sams operates in the middle of the target of a high growth but still mature $75-billion-a-year salon industry.

Since Fantastic Sams began, the United States has experienced six recessions. Many of our franchisees are 20- and 30-year veterans whose Fantastic Sams thrived through all of them. During tough economic times, women who would normally visit high-end salons look for something more affordable, which is the heart of our sweet spot. So when some salons’ business might drop off, many of our franchisees experience an influx of new customers.

Regardless of the economy, people always need haircuts. Older women want to look younger. Younger women want to look more sophisticated. Everyone wants to look good. Multibillion-dollar industries don’t just go away. With the introduction of our New Image Salon, we’re bringing style and beauty back to the value salon space.

Since joining Dessange International in 2012, we have entered a period of unprecedented growth, and we expect to double or triple our number of locations in the next five to 10 years. Now is a great time to own a Fantastic Sams Hair Salon franchise.


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