New Era. New Salon.
New Opportunities.

Our updated image and full menu of affordable salon services are creating more brand fans than ever. Explore the Fantastic Sams offering and find out why we’re a leader in the salon franchise industry.

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Why We’re Still Innovators in the Hair Salon Franchise Industry

Fantastic Sams revolutionized the hair salon franchise industry in the 1970s. Now, we’re doing it again.

Fantastic Sams opened the first unisex hair salon franchise in the country, disrupting the industry by introducing a no-appointment-necessary experience to the full-service hair salon. And after 40 years in business, our iconic brand continues to innovate. Our New Image salon offers clients a high-end salon experience at value prices.

Our brand has tremendous momentum, and our proven business model provides opportunities for experienced multi-unit owners to develop regional franchises and for salon operators and hair care professionals to explore their entrepreneurial dreams by owning their own salon franchises.

Our iconic hair salon franchise stands out

We have a longstanding business but a bold new look.

Our updated New Image salon design incorporates a modern white, red and gray palette that showcases our Color Bar, a sleek station that highlights our salon’s range of services. Fantastic Sams franchise owners who’ve rolled out the new concept have reported higher sales and an uptick in new clients. The modern redesign is especially appealing to Millennials, which will continue to propel our brand’s momentum in the $75 billion hair care industry.

Loyal clients know they can still book appointments with their favorite Fantastic Sams stylist, get the full salon treatment from cuts to color to facial waxing, and they can book their family’s appointments there, too. They know we offer an exclusive line of Fantastic Sams salon-grade products to keep their styles fresh between visits. All of this is offered at prices that are affordable for almost anyone.

Costs and Fees

Hair salon franchise is affordable to start, simple to grow

Unlike many salon franchises that cater to just one specific market segment, Fantastic Sams is a full-service salon perfect for everyone. Women can get the latest color techniques and styles, men can get haircuts and beard grooming, and parents can get their children’s hair cut while another stylist is working on their own styles.

By appealing to a broader demographic, our average ticket prices are much higher, creating larger margins for our franchise owners. The startup investment for Fantastic Sams is surprisingly accessible. Here’s a quick look at our initial costs and fees.

Liquid Capital Required$100,000 (single salon)
Net-Worth Required$500,000 (single salon)
Total Investment$145,362 to $317,006
Franchise Fee (single salon)$30,000
Franchise Fee (3, 5 salons)$50,000, $70,000
Business TypeFranchise
Financial AssistanceYes, Preferred Lending Program

Meet Our Franchisees

Sam Murray

“Other franchises are cutting salons. They have a few extra services, but those services are pretty minor in terms of what they provide. The guest service and training and development model that we have allows franchisees to come in and step into a full-service hair salon environment and be well-supported and stronger than what I’ve seen from competitors. As we have more services, we also offer more training and education for those services.”

John Prichard

"I never thought I'd own a hair salon. It was the furthest thing from my mind. But it made total sense, especially from an affordability standpoint. As it turned out, I didn't really need to have experience in the hair and beauty field. It probably would have helped me if I had, but it wasn't necessary."

Available Growth Markets

Many markets are available across the United States

Fantastic Sams offers the stability of a hair salon franchise that’s been in business for four decades with the appeal of available territories nationwide. Our simple, scalable business model and flexible salon footprint work anywhere from small towns to large cities.

With 1,100 locations across the country, we have instant brand-name recognition, making this an ideal time to expand our presence into new territories. Reliable, affordable full-service salons are always in demand.

Why Fantastic Sams Is a Great Investment

Why the salon franchise business is recession-resistant

Since Fantastic Sams first started franchising in 1976, the United States has experienced five recessions, according to the National Bureau of Economic Research. Many of our franchisees are 20- and 30-year veterans whose Fantastic Sams thrived through all of them. During tough economic times, clients who normally frequent high-end salons might look for something more affordable. So while some salons’ business might drop off in a down economy, many of our franchisees experience an influx of new customers.

Regardless of the economy, people always want to look good.

Since joining Dessange International in 2012, we have entered a period of unprecedented growth, and we expect to double or triple our number of locations in the next five to 10 years. Our New Image salons are attracting new clients, and our emphasis on constant training and keeping up with popular style trends keeps them coming back. We have established ourselves as color experts in the value salon segment, and we also carry an exclusive line of salon-grade products.

Among our awards:

  • Entrepreneur magazine’s Franchise 500, 2017. We’ve been included in this prestigious ranking of the best franchise opportunities for several consecutive years.
  • Franchise Times – Top 200, 2016. In addition, Fantastic Sams was included in the publication’s Top Personal Care franchise systems.
  • Franchise Gator – Top 100 Franchise List. Fantastic Sams consistently ranks among the top franchise opportunities.

If you’d like to explore our hair salon franchise offering more in-depth, we invite you to visit our research pages. To start a conversation, please fill out the form on this page, and one of our franchise development representatives will be in touch.


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